Speaker
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Samin SaadatExecutive Director, Jalapeno Employee EngagementThe human brain, behaviour and interactions with their environment never fail to intrigue Samin Saadat. After spending long hours in psychology labs at UBC and completing her Masters at the Sauder School of Business, she entered the workforce and observed a gap between what research suggests and what companies actually do to increase productivity and profitability. Over the last 10 years, Samin has developed expertise in people growth and culture building by working closely with business owners and individuals to develop the right mindset, skills and environment for cultivating a thriving workforce. Also, Samin strongly believes every single individual, regardless of their race, age, status, gender, position, mental health matters and physical conditions, deserves to reach their full potential, and they all have something unique to offer. Now, Samin is on a mission to bridge the existing gap in the workforce and support individuals and companies to reach their full potential through Jalapeño Employee Engagement—leveraging technology and psychology to bring research findings to life to help companies save invaluable dollars and to help individuals enhance their quality of life.
From Financial Capital to Psychological Capital
The Key to Small and Midsize Business Resilience with Samin Saadat, Executive Director of Jalapeno Employee Engagement
“Throughout the past year, we have encountered a multitude of challenges, including inflation, escalating costs, minimum wage hikes, wildfires, and market fluctuations. Concurrently, we have also faced personal issues. Consequently, business owners find it increasingly arduous to detach themselves from work as financial concerns consume their thoughts. Instead of serving as much-needed rejuvenating breaks, vacations can become anxiety-ridden periods.
As small business owners, we frequently experience perpetual stress regarding our financial resources and the sustainability of our businesses. Our focus tends to be excessively directed toward external factors such as the community, sales, management, and others. Consequently, we often feel overwhelmed, burned out, and utterly exhausted. Regrettably, we fail to acknowledge the significance of investing in ourselves and our psychological well-being, which is known as psychological capital (PsyCap). ( PsyCap refers to a positive psychological state characterized by self-efficacy, optimism, hope, and resilience) . It enables individuals to thrive and effectively cope with challenges.
Similar to the concept of financial capital in business, where capital signifies assets that generate value, we need to recognize the importance of investing in our own psychological capital to achieve our financial goals.
Our primary objective in this seminar is to illuminate an often hidden capital for investment that yields a higher return on investment – YOU. We will collectively explore the underlying factors that contribute to the success of both businesses and individuals, which often go unrecognized. Our aim is to inspire the audience by providing a fresh perspective through which they can view their businesses and the challenges they face.
Audiences will gain a new lens through which they can evaluate their businesses, identifying areas for investment that offer the greatest financial, social, and personal returns.
We will take the audience on a transformative and inspiring journey as we unravel the complexities of burnout and pave the way for a more resilient and more vibrant small business landscape.
There will be an emphasis on participation and interactive activities, where attendees can leverage and build upon the knowledge and experiences of both themselves and their peers in the brewing industry.”