Leif MiltenbergerHired Guns Creative Managing Partner
Leif Miltenberger is a Managing Partner at Hired Guns Creative, a small but mighty design agency focused on providing branding and packaging design for craft breweries. He handles new business development for the agency and oversees business operations. Hired Guns Creative has provided award-winning design to the alcohol sector since 2008, for clients ranging in size from start-ups nanos all the way up to national brands.View Full Bio
Keep Your Brand Fresh: Learn to recognize when to evolve, how far to push an evolution, and how to use recent packaging innovations to help
A discussion of industry standards and best practices for keeping your brewery brand from getting stale. Join us as we take a look at the history of craft brewery rebrands and the events that triggered them, examples of successful and unsuccessful brewery rebrands, and how you can utilize the latest innovations in packaging technology to achieve the goals of your rebrand.